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Urban Connect strengthens its growth momentum with Anna Grassler as new Chief Commercial Officer

November 20, 2025
Urban Connect strengthens its growth momentum with Anna Grassler as new Chief Commercial Officer

Urban Connect, Switzerland’s leading corporate mobility platform, is expanding its management team and warmly welcomes Anna Grassler as its new Chief Commercial Officer (CCO). With her arrival, the leadership team is now complete and ready to further accelerate growth in Switzerland and Europe. Sales leadership, customer experience, team building, and strategic scaling in the B2B sector.

Anna brings many years of experience in building and scaling high-growth organizations. As former co-CEO of FELFEL, she played a central role in successfully establishing and expanding the company, shaping a suitable corporate culture, and forming a customer-centric B2B organization. She led a high-performing commercial team and brings extensive expertise in sales leadership, customer experience, team building, and strategic scaling in the B2B sector.

In her new role at Urban Connect, she will be responsible for sales, account management, user engagement, and marketing & communications, and will continue to drive the go-to-market strategy together with the founding and product teams.

A Leader With Deep B2B Experience and an Infectious Optimism Joins Urban Connect

“Over the past few years, Urban Connect has developed an impressive product and technology that has a real impact—on companies, their employees, and the environment. I look forward to driving growth together with this strong team and supporting companies on their journey toward smarter, more sustainable mobility.”
– Anna Grassler, new CCO of Urban Connect

Robert Ruttmann, CEO and co-founder of Urban Connect, is also delighted with the new addition:

In Anna, we welcome an exceptional leader. Her experience in building innovative B2B platforms and her understanding of customer-centric scaling opportunities are second to none. Add to that her unwavering optimism. This infectiously positive attitude—coupled with the ability to translate that attitude into results—makes her the ideal person for this important role. Together, we will bring about lasting and profound change in the market.

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